Business Plan: Availability Sharing Mobile App

Overview:

Our startup idea revolves around developing a mobile app that seamlessly integrates with Notion, a popular productivity tool, to simplify the process of sharing availability for booking meetings on the go. The app will be designed for iPhone users, providing them with a convenient way to manage their schedules and streamline the booking process with colleagues, clients, or friends.

Target Market:

Our target market includes professionals, freelancers, and individuals who rely on scheduling meetings for work-related purposes or personal life organization. With the increasing reliance on mobile devices for daily tasks, there is a growing demand for apps that enhance productivity and offer easy access to scheduling and availability tools.

Features:

Sync with Notion: Connect the app with the user's Notion calendar to automatically import availability data.
Availability Sharing: Easily share availability slots with contacts via email or messaging directly from the app.
Real-Time Updates: Receive notifications for new booking requests and updates on scheduled meetings.
Customizable Settings: Users can set preferences for availability visibility, notification preferences, and more.
Integration Options: Future integrations with other popular calendar apps can be explored to expand functionality.

Revenue Model:

Our revenue model will be based on a subscription model, offering users a free basic version with limited features and a premium version with advanced functionalities such as multiple calendar integrations, custom branding options, and in-depth analytics on meeting activity. Users can subscribe on a monthly or yearly basis, with discounts for annual subscriptions.

Marketing Strategy:

Targeted Social Media Campaigns: Utilize platforms like LinkedIn and Twitter to reach professionals interested in productivity tools.
Influencer Partnerships: Collaborate with influencers in the productivity and tech space to promote the app and build brand awareness.
App Store Optimization: Optimize keywords and visuals on the App Store to improve visibility and attract organic downloads.
Referral Program: Incentivize users to refer friends and colleagues to the app with discounts on premium subscriptions.

Financial Projections:

Initial Investment: Mobile app development, marketing expenses, team salaries Monthly Expenses: Server costs, maintenance, marketing campaigns Projected Revenue: Based on projected user acquisition rates and subscription conversion rates

Estimated MRR: $25,000

Startup Idea: A startup idea could be a mobile app that integrates with Notion and allows users to easily share their availability for booking meetings directly from their iPhone.