Business Plan: Cleveland Cliffs Steel Mill Employee Platform

Executive Summary:

The proposed business idea is to create a platform where current and former employees of Cleveland Cliffs Steel Mill can share their experiences, insights, and advice with potential job applicants. This platform aims to provide valuable information to job seekers about working at the steel mill, helping them make informed decisions when applying for positions.

Business Model:

The platform will generate revenue through the following means: 1. Membership Fees: Offer premium membership access to exclusive content and features for a monthly subscription fee. 2. Advertisements: Partner with relevant companies to display targeted advertisements on the platform. 3. Sponsored Content: Allow companies to sponsor content or posts related to job opportunities or industry updates. 4. Affiliate Partnerships: Collaborate with industry-related businesses to promote their products or services in exchange for a commission on sales generated through the platform.

Target Market:

The primary target market for this platform includes job seekers who are interested in working at Cleveland Cliffs Steel Mill or the steel industry in general. Secondary users may include industry professionals looking to share their experiences and insights with the community.

Marketing Strategy:

Utilize social media platforms to promote the platform and engage with the target audience.
Collaborate with industry influencers and organizations to reach a wider audience.
Offer incentives for current employees to invite their colleagues to join the platform.
Attend industry events and job fairs to promote the platform and establish partnerships.

Financial Projections:

Membership Fees: 500 members x $10/month = $5,000
Advertisements: $1,000
Sponsored Content: $500
Affiliate Partnerships: $300 Total estimated monthly revenue: $6,800

Conclusion:

The proposed platform for current and former employees of Cleveland Cliffs Steel Mill has the potential to provide valuable insights to job seekers and generate revenue through various channels. With a focused marketing strategy and continuous engagement with the target audience, the platform can establish itself as a go-to resource for individuals interested in the steel industry.

Estimated MRR: $6,800

Startup Idea: A platform where current and former employees of Cleveland Cliffs Steel Mill can share their experiences, insights, and advice with potential job applicants.